HOT STUFF BIAS:

When a topic is hot or popular, neither scientists nor editors of medical journals may be able to resist the urge to publish additional papers, reports, or results, no matter how preliminary or shaky¹. Also see: Conformity Publication Bias, Publication Bias, and If Enough People Say It, It Becomes True Bias.

Reference:

1. Sackett DL. Bias in analytic research. J Chronic Dis. 1979;32 (1-2):51-63. (Link to Reference)