WHAT THE HELL CAN WE TELL THE PUBLIC BIAS:
Interpreting a study favorably, and/or using positive spin in public discussions of the results, because of political or public pressure; irrespective of the true findings or author conclusions1.
Media, or political figures may pressure study authors, or experts in the field, to emphasize the positive aspects of a study, and ignore the negative aspects, so discussion around the results fulfills preconceived notations, political agendas, or public expectations. What The Hell Can We Tell The Public Bias is a type of Interpretative Bias, and similar to Biases of Rhetoric. Also see: Interpretive Bias, and Biases of Rhetoric.
Reference:
1. McCormack J, Greenhalgh T. Seeing what you want to see in randomised controlled trials: versions and perversions of UKPDS data. United Kingdom prospective diabetes study. Bmj. 2000;320(7251):1720-3. (Link to Reference)